Are ads on Pinterest effective?Īds on Pinterest absolutely can and do work for businesses with products and services that are a good fit for the platform.
I’ve seen great ads from companies in the education, photography, and even marketing industries. Instead, it may require fine-tuned targeting or a more creative angle. While Pinterest users are mostly women (60%), the platform has also seen a big increase in the number of men signing up, as it fast becomes a go-to site for finding and saving ideas and inspiration of any kind.Īds on Pinterest generally work best for merchants who run stores in those industries that dominate Pinterest feeds to begin with:īut this doesn’t mean that only businesses within these verticals can rock Pinterest ad campaigns and see great results.
Pinterest ads: Boost your marketing efforts.
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